Marketing blog

If as a manager you want to read your consumer behavior on a subconscious level, you are obligated to know the secrets of Neuromarketing. What is it, and how does it affect the consumer subconscious? During the “Tet-A-Tet” program, Sputnik Armenia talked to Ani Kyureghyan about the nuances of using this profession. By the way Ani Kyureghyan […]

On November 2nd took place the last DemoDay of eyetracking system. Many specialists attended the event, both marketologists and representatives of other professional fields. During the presentation it was spoken about what neuromarketing is, about its main tools and its goal. The EyeTracker glasses, one of the best devices for conducting neuromarketing research, were also