Neurohub Business Academy

Gaming analysis

Video gaming is an increasingly popular activity in contemporary society, especially among young people. Also video games are increasing in popularity not only as a research tool but also as a field of study.
We aim to understand the relationship between the use of video gaming and their neural correlates, taking into account the whole variety of cognitive factors that they encompass. With implicit testing, we can understand: What do gamers pay attention to at first? What can attract their attention? What can be the reason for increasing the desire to play? 

We can compare several games against several positive and negative attributes in order to determine which is most successful and why.

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